Tananai: New single “Pasta” released
We proposed 3 of our most influential creators on TikTok such as: Martina Dell’Anna, Pietro Storti and Myriam Sava to carry out the activity. We came up with all the creative together with the talents independently, keeping maximizing the result in a sensitive platform like Tik Tok as a fixed goal.
IMPRESSIONS
1.150.000
air up: The new taste of water
For this activity we chose, after careful selection, GrenBaud, Marza, Fazz, Gskianto, Jody Cecchetto and David Rubino. Due to their strong communities, we designed a promotional campaign carried out on Twitch, managing the entire creative and technical part of the project, providing in the creators’ streams custom commands and banners.
IMPRESSIONS
400.000
Thor Love & Thunder: Promotion of the movie
For the promotion of Thor Love & Thunder, we selected the best cosplayers to dress up as Thor and Mighty Thor and organized a tour to Italian theaters in the Giometti Cinema and The Space Cinema circuit.
Starting in Rome in the presence of actress Natalie Portman, moving on to Rimini, Ancona, Pesaro and finally returning to Rome for the last leg, each location featured influencers and talent invited for the occasion.
With the support of Old West, White Bakery and Pasta Garofalo, social and live content was created throughout the tour.
The Terminal List: New Series Launch
For this activity we had the support of 9 aNc creators such as: Andreadel1988, David Rubino, GrenBaud, LuceLuna, Manuuxo, Martina Dell’Anna, Myriam Sava, Pietro Storti, and Valentina Clerici.
Our creators, participated in the preview of the series in Milan, carrying out on-site activities and documenting everything through photos and stories on Instagram. The main focus of the activity then shifted to Twitch, where our creators first played an interactive trailer on terminallistexperience.com created by Prime Video and then watched the first episode of the series via the Watch Party feature. The whole activity was accompanied by a TikTok and 2 sets of Instagram stories.
IMPRESSIONS
1.300.000
Fedez, Tananai, Mara Sattei: Release new single “LA DOLCE VITA”
We proposed Gaia Clerici, one of our most influential Creators on TikTok to carry out the activity; we designed together with the creator all the creatives independently, keeping as a fixed goal the maximization of the result in a delicate platform like TikTok.
IMPRESSIONS
1.750.000
The Boys 3: New season launch
We followed the entire technical side of the project in Italy, collaborating together with the guys from Amazon in managing the straming of a huge escape room themed The Boys located London, where the creators carried out the sponsored activity.
Amazon Prime Video’s Twitch and Youtube channels were involved for this work, supported by 2 sets of Instagram stories from our guys, namely GrenBaud and Lele Giaccari.
IMPRESSIONS
2.000.000
Block 181: Launching new series
We selected Gaia Clerici as the creator for this activity, carrying out the promotion through her Instagram and TikTok platforms.
For the Instagram part, we came up with stories in which, in the event organized by NOW TV “The Event You Don’t Expect,” Gaia would have to change from a typical Milanese event outfit to one focused on streetwear.
For the TikTok part, we sent Gaia to the Navigli, where an episode of the series was filmed, to list various activities that could be done there, leaving one of them unanswered and deferring its discovery to the series on NOW TV.
IMPRESSIONS
1.550.000
DI4RI: New Series Launch
We promoted the release of Di4ri, the new series released exclusively on Netflix
We decided to promote the activity on the TikTok of Lele Giaccari, our Creator best suited for the job, posting Reels on the platform, following the format launched by Netflix with the#DI4RI #OutTheEmotions, a format in which creators, to the beat of a particular song, had to confess their emotions for specific topics and situations.
The whole activity was supported by 2 sets of stories on Instagram.
IMPRESSIONS
300.000
Amazon Music Breakthrough
We chose our top Creator considering the type of project, the choice fell on Simone GrenBaud Buratti; We witnessed Amazon Music in the creation of mini interviews, placed at the end of the various musicians’ performance on stage, providing some additional details about themselves, their music, and their ambitions. The campaign was also supported by a set of stories on Instagram.
IMPRESSIONS
600.000
RisiKo! Antartide
We chose mainly for this activity GrenBaud, accompanied by the presence of Jody Cecchetto. We introduced the GrenBaud community to the game by showing its unboxing on Twitch accompanied by a good dose of gameplay with its chat.
In addition, the whole activity was accompanied by the presence of a TikTok and a reel on Instagram.
IMPRESSIONS
7.000.000
