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The project
Objective: In a landscape where Grenbaud, who has only been on the platform for a few months, has become the platform’s top streamer, the goal is to organize a live show and to establish himself even more dominantly on Twitch.
Strategy: We identified the perfect location as Apollo Milano, wrote the script, prepared the venue for a Twitch stream and invited the best people who could bring value to the show. The evening was attended by: Grenbaud, Stefy Evita, Denalmond, Shade, Nicholas Goldoni, Lady Giorgia, Jennifer Roncato, MatteoHS, IlGabbrone and many other artists from the world of show business and famous guests.
Results
Reaching 46.000 concurrent viewers and 534.000 live views, the Grenbaud Show was a great success, exceeding the expectations of sponsors and his community.
