The QUERSUS brand was created to cater to the specific needs of gamers, from beginners to professional esport pros. We experienced these needs first-hand and therefore presented this new generation of chairs with a number of innovative features. Designed for creative and success-oriented users who wish to increase their effectiveness in bothwork and play environments
Objective: One of the first priorities aNc Media as a start-up company was to raise awareness about our brand, reaching both creators and online communities. aNc has identified Quersus as the best partner for the creation of a fully customized gaming chair dedicated to aNc Network creators.
Strategy: Together with Quersus, an industry leader, wecurated the design and production of the new aNc Network gaming chair and sent it out to our top influencers who, in addition to using it daily in their Twitch live shows, created content on Instagram and Youtube with a focus on the dedicatedlanding page on the Quersus website
Fans received immediate and honest feedback from their favourite creators about thehigh quality of the aNc Network by Quersus gaming chair , and the product’s unique design and quality has been appreciated by all our creators.