For this campaign we chose Martina dell’Anna, our best in-target creator with the activity, who had the opportunity to embark on a trip offered by Avène, during which he was able to enjoy a boat experience and visit their workshops, where he was able to observe the processes of product creation up close, as well as experience them for himself.
The campaign took place on Instagram and TikTok, where Martina has a strong community and an excellent engagement rate.
IMPRESSIONS
450.000
