World of Tanks is a free-to-play multiplayer video game developed by Wargaming.net that allows players to immerse themselves in exciting team battles. The game boasts faithful reproductions of more than 800 real-life tanks distributed among 7 different nations.
The ‘main goal of the campaign was to show the potential of the game through a tournament organized together with the community.
Blur, Fazz, ManuuXO, and Marzaa, multi-gaming content creators, were chosen for this campaign and promoted the activity in a live broadcast on Twitch by all participating together in a tournament organized by them together with their communities. They praised the game’s qualities, emphasizing its complex gameplay, the variety and customization of tanks available to players, and the graphics. Anyone who registered through the link they provided during the event was offered a generous starter pack.
According to the data acquired at the end of the campaign, we recorded a total of 600,000 impressions.