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CATEGORY
CLIENT
Paramount
In the run-up to the release of the new Snake eyes target film, the request was to maximize reach and engagement for the film’s release while maintaining a focus on the Fantasy world.
All this at a very sensitive time in the recovery of the cinema industry following the Covid pandemic.
We identified the best influencers whose community might be interested in the fantasy world, with possible touch points on the film world.
Thanks to our team, we created a series of high-impact TikTok/Instagram content, then replicated the activity in attendance at the film premiere.
IMPRESSIONS
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